Welcome to the Web home of the Public Relations Council of the Shenandoah Valley.

Established in 1995, the PRC is committed to enhancing public relations expertise in the Valley and to increasing public understanding of the critical role the ethical practice of public relations performs in developing thriving communities, businesses, institutions and organizations.

The Council additionally provides a forum for public relations professionals to more fully develop their potential. Members share expertise and resources, educate themselves on current issues and the best practices and technologies in the field.

The PRC meets on the last Tuesday of each month (except May, July, November and December) for a luncheon. In addition to serving as an excellent vehicle for networking, PRC luncheon meetings feature programs on topics of interest such as crisis communications, media relations, social media and publications.

The Council holds up to two social events each year, which are funded by council dues. Annual dues for the PRC are $50 per person. The luncheons are $16 per person.

For information about joining the PRC, feel free to contact Eric Gorton, president, at 540-908-1760 or gortonej@jmu.edu. You can find our online application to join here: Join PRC.

PRC News

Heather Ream, Pres.
Preston Knight, VP
Sarah Wichael, Secy.
Eric Gorton, Treas.

PRC member Zack Germroth has published a book, “Big City Public Relations.” Check out the announcements page for more details.